A website-first route into practical tools for small organisations.

YourBusiness.Tools is being shaped around a simple idea: start with a clear website, then choose the supported toolkit path that fits the next job.

Why it exists

Small organisations often need their website to do more than explain who they are. They may need enquiry routes, membership paths, fundraising activity, or future product selling.

This draft positioning does not assume every organisation needs every tool. It uses named paths so each organisation can start with the route that makes sense now.

How it should feel

Practical

Focused on helping people understand the next useful step.

Clear

Avoiding generic platform language and raw module labels.

Honest

Keeping proof gaps and readiness boundaries visible until approved.

What still needs proof

Before final About copy is written, YBT needs approved proof assets or softer wording for:

website examples
Services examples
Membership examples
Fundraising examples
setup or support promise
trust story